Primark, the global discount retailer, is opening a new store in New Jersey, its third in the state.

According to SIlive the new store will be at the Mills at Jersey Gardens and will open July 6.

PrimarkUSA via Facebook
PrimarkUSA via Facebook

If you’re unfamiliar with the chain, here is a brief description from their website:

Primark is a leading international clothing retailer employing more than 72,000 people in 15 countries – and growing. Everything we do is built around everyday affordability: from great quality essentials to standout style, trendsetters to multi-generational families, everyone is welcome at Primark.

They currently have about 400 stores worldwide with a stated goal of getting to 530 by the end of 2026.

Primark offers clothing and accessories for men, women, and children. Their product range includes apparel, shoes, bags, jewelry, beauty products, and home goods such as bedding, decor, and kitchenware.

MMS only: Primark Store Event
Lisa Lake

Primark’s other two New Jersey stores are at the Freehold Raceway Mall and at American Dream. The new location will offer 33,000 square feet of shopping space. It will be Primark’s 20th US store.

Primark says that it is a cutting edge company:

We're always thinking one step ahead, adding new and exciting in-store services like beauty and food and drink outlets to create true retail destinations. Digital plays an increasingly important role in sharing our story and engaging our customers. We have over 24 million fans engaging in our content with our social channels. And we’re rolling out a brand new customer website in our markets, showcasing a much bigger variety of what we sell and providing customers with availability by store.

The Mills at Jersey Gardens is a two-level indoor outlet mall in Elizabeth, New Jersey. It is the largest outlet mall in New Jersey and one of the largest in the United States.

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