NJ Super Bowl Lacks the NFL Experience
When the Super Bowl comes to New Jersey’s Met Life stadium next February, one thing that will not be in tow is the “NFL Experience” which is pro footballs interactive theme park offering participatory games, displays, entertainment attractions, kids football clinics, free autograph sessions and the largest football memorabilia show ever.
This comes from Terry Lefton of SportsBusiness Journal who writes “organizers couldn’t find a suitable location for the square footage consumed by one of the league’s premier fan interaction activities.”
The “experience’ will be replaced by “Super Bowl Boulevard,” a 10-block stretch of Broadway from 34th to 44th Street. The cross streets will not be shut down, so much for creating an uninterrupted 10-block NFL neighborhood.
The lack of the “experience” in New Jersey means no sponsor money nor fans income as well come next February.