ATLANTIC CITY, N.J. (AP) -- More than 60,000 fans were rocking to a free Blake Shelton concert on the Atlantic City beach Thursday. It was the latest in a series of free, large-scale events to attract visitors.

(Larry Busacca, Getty Images)

Lady Antebellum will headline a free beach show on Sunday.

Shelton, a country music star and judge on the TV's "The Voice." was performed on a stage near The Pier at Caesars Thursday.

Those who didn't have tickets could still hear the concert on the boardwalk or out on a boat. The concert was presented by The Atlantic City Alliance and its "Do AC" promotional campaign, and will be produced by Live Nation.

Jimmy Buffet drew 50,000 fans to a free concert on the beach last year.


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