A grocery store with a somewhat fanatical following is expanding in Monmouth County as a new Trader Joe’s is planned for Middletown.

Middletown Mayor Tony Perry told APP.com:

It’s very exciting to be able to attract a very large and well-known name like Trader Joe's to come to Middletown. For years, residents have been asking me when Middletown is going to get its Trader Joe's.

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The store is going into the Middletown Plaza on Route 35 at the site of a former Walgreens.

Trader Joe's stores are typically smaller than traditional grocery stores, and they have a more limited selection of products. However, the products that Trader Joe's does carry are often of higher quality and more unique than what you can find at other stores.

The company was founded in 1967 by Joe Coulombe, who was inspired by the European-style markets he had visited while traveling. It is headquartered in Monrovia, California.

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According to their website:

We are committed to providing our customers outstanding value in the form of the best quality products at the best everyday prices. Through our rewarding products and knowledgeable, friendly Crew Members, we have been transforming grocery shopping into a welcoming journey full of discovery and fun since 1967.

Trader Joe’s operates 18 stores in New Jersey, including Freehold and Shrewsbury in Monmouth County.

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