NJ Transit Says it Lost $5.6M on Super Bowl
The head of New Jersey Transit says transporting fans to and from February’s Super Bowl cost the agency $5.6 million.
Executive Director Ronnie Hakim told a state Senate committee on Thursday that the agency’s expenses for getting fans to MetLife Stadium during Super Bowl week tallied $7.2 million, including overtime.
But the agency brought in $1.6 million from ticket sales and selling advertising on its website, trains and the Secaucus Junction station to Pepsi.
Hakim was named director of the agency in March after predecessor Jim Weinstein resigned.
He had been criticized for the agency’s handling of the Super Bowl.
NJ Transit expected 10,000 to 12,000 riders to the game but ended up needing to move 30,000.
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