Volkswagen

Super Bowl advertising has started a new trend with preview and teaser ads leading up to the big game. Volkswagen was the first to do it last week with the 'Bark Side' teaser and now it's the sneaker company Skechers getting into the act.

Bob Costas, Dan Patrick, and Coach Tony Dungy….step aside! There’s a bigger pregame show, and it’s going on right now. No, it doesn’t hype what will be one of the most hyped Superbowls in history.

Take a look at the new commercial preview that recently debuted before the Super Bowl.