Hotels Starting to Drop Room Service [POLL]
Starting this summer, the 2000-room Midtown hotel in NYC will discontinue room service in favor of a grab and go self service Herb n’ kitchen outlet. More than 50 jobs may be eliminated at the landmark hotel on 6th ave between West 53rd and 54th streets.
“We surveyed 22,000 guests, owners and operators and we learned that the way people eat at home is translating into the way they eat on the road,” said Beth Scott, Hilton Worldwide’s Vice President of food and beverage concepts, in a statement. “As a result, we decided to reinvent the hotel dining model to better serve the needs, wants and lifestyle of our customers.”
In 2012, room service represented just 1.2 percent of total hotel revenue, down from 1.3 percent in 2011, reported the USA Today citing PKF Hospitality Research figures.