A Brooklyn man has drawn the ire of animal lovers in New York, New Jersey, and all over. While his dog was sedated at the vet for a splenectomy, he asked the vet if he could tattoo his dog. He says the vet said sure.

He then took a photo of his unconscious dog sporting a brand new tattoo showing on a shaved patch of skin then posted the photo on Instagram. Claiming his dog is cooler than your dog because it now has a tattoo, he doesn't understand the uproar. Click here to read more about this and to see the photo.